CLIENT // Majid Al Futtaim
CONSTRUCTION COST // Confidential
SERVICES COMPLETION // -
RW ARMSTRONG ROLE // Design and onsite service
DETAILS // A new entertainment facility with an total area 1570m2
Located in Verdun ABC mall, a new shopping/entertainment destination in Beirut that represents new challenges for this Magic Planet unit. The mall is new and so are the guests. It’s vital to create an impact that draws visitors in, and leaving them with a unique experience compelling them to come back again.
Due to mall regulations, the shopfront design is quite simple. A glazed façade that RWA couldn’t redesign, therefor it doesn’t have the same “spaceship” gateway feel like the other units. What the shopfront lacks in flare the interior space makes up for with originality and creativeness, the large area allows for multiple anchor rides spread across multiple zones. Each zone is designed with distinctive ceiling details, 3d props and wall murals.
The plan is irregular shaped which creates a challenge when trying to create an efficient rides layout, but offers an opportunity with the unique space layout and exceptional theming of the unit that takes the children on a galactic adventure of discovery.