CLIENT // Majid Al Futtaim
CONSTRUCTION COST // Confidential
SERVICES COMPLETION // -
RW ARMSTRONG ROLE // Design and on-site Service
DETAILS // A new entertainment facility with an total area 11,500m2 (Gravity 9400ms; Little explorer 600m2, Vox cinema 1500m2
RWA was in charge of designing and developing a Magic planet + Little Explorers play areas in Riyadh park. The MP space was to follow the 2.0 Mining for Magic theme and the Little Explorers was to follow design elements set previously by existing units in other malls.
The scope includes refurbishment of all existing structural elements, columns, ceiling and flooring , and providing an innovative practical design for them that is both sustainable and unique to the theme.
All furniture pieces, Reception counter, POS counter…etc., are also to be designed by RWA and are to be easily located while blending seamlessly in the space.
Using a combination of flat murals, 3D elements and LED details, the space is transformed into an interactive playground. Each zone will be differentiated from the other with different textures, colors and different place-making strategies. This is to target different audiences and allow guests to use their imagination in their space exploring adventures.
A common motif across all zones is the raining gems from space, however varied motifs allow each zone to be unique. Using three dimensional scenic elements and props add another layer of architectural detail that needs to be considered in each space.